Google Incognito Mode Lawsuit

Legal Representation for Victims of Google’s Privacy Violations

Google violates your privacy by surreptitiously monitoring, tracking, using, and/or selling your personal and private data. Whether or not you are in Incognito mode, Google may be collecting your data for their own gain without your consent, and without compensating you for your intellectual property.

The data privacy attorneys at Potter Handy, LLP possess the expertise and resources necessary to conduct a comprehensive examination of your case, initiate an investigation into potential privacy violations, and, when necessary, actively pursue justice on your behalf.

Potter Handy, LLP is currently reviewing claims from Google account holders who have been affected by Google’s continued privacy violations. These individuals may have had their personal information or data deceptively collected, tracked, or shared when they believed they were protected in a private browsing session as outlined by Google’s own Terms of Service and Privacy Policy. Potter Handy, LLP will conduct a complimentary assessment of your data breach and privacy claim to safeguard the rights and privacy of all those affected by Google.

Potter Handy, LLP is committed to protecting the privacy rights of individuals affected by Google’s practice of violating users’ privacy.

If you have used Google Incognito mode on the Chrome web browser without being aware that your information was still being monitored, it is important that you address this matter with urgency and contact our highly qualified data privacy attorneys. Our attorneys can effectively protect your legal rights and ensure that those responsible for causing harm are held accountable.

You May Be Impacted If You:

  • Have a Google account and use Google’s Incognito mode;
  • You may be eligible for additional claims if you use apps designed for the Android operating system and you adjust your account settings to not share your web and app activity.

If you are concerned that your information may have been tracked without your consent, we can help.

What We Can Do for You:

  • Evaluate your eligibility for the lawsuit and potential compensation;
  • Guide you through the legal process with personalized attention and expertise;
  • Fight for your privacy rights and hold Google accountable for its actions.

Our team of data privacy attorneys is committed to your success. Contact us by filling out our online form today.


Potter Handy Law Firm is Committed Protecting Consumers’ Privacy Rights in the Aftermath of Google’s Privacy Violations

If you are Google account holder who has used Google Incognito mode on Google’s Chrome browser or applications, you may qualify to file a claim. If you are Google account holder who uses applications adjusted to not share web and app activity data on your Android device to browse the web privately, you may qualify to file a claim.

We invite you to contact us for a complimentary assessment of your claims against Google. The experienced data privacy attorneys at Potter Handy, LLP are dedicated to protecting our clients’ rights. Your rights are important to us, and you may be entitled to compensation or other remedies.

We offer a free consultation to discuss your data and privacy concerns and legal options. Don’t hesitate to protect your privacy. Contact us by filling out our online form. We are here to help.


Additional Information About Google’s Privacy Violations Currently Being Litigated

What is the Google Incognito Mode Lawsuit?

In a class action lawsuit started in 2020, the tech giant Google was accused of infringing upon the privacy rights of numerous Americans by purportedly tracking their “private” Incognito mode browsing sessions. The legal proceedings were commenced in the U.S. District Court for the Northern District of California, with the complaint highlighting the alleged “unlawful and intentional interception and collection” of private communications without obtaining requisite user consent as the foundational premise for legal redress. The lawsuit claims that Google collected and potentially shared personal data, such as website visits, searches, and online activity, even during Incognito sessions, without proper user consent. Additionally, it alleges that websites using Google Analytics or Ad Manager collected information from browsers in Incognito mode, including web page content, device data, and IP address.

The complaint alleges that individuals deliberately opt for Incognito mode with the expectation of evading the tracking or collection of personal information, only to learn that Google fails to uphold this expected level of privacy. Counsel involved in the case has collated internal Google communications, revealing executive cognizance that the efficacy of the “Incognito mode” falls short of delivering genuine privacy, thereby resulting in users consistently overestimating its protective capabilities.

Plaintiffs characterize the perceived privacy shortfall as deceptive conduct, a contention disputed by Google, which asserts that users are duly cautioned about potential data collection upon opening a new incognito tab. Resolute in their pursuit, plaintiffs and their consumer protection attorneys assert that Google’s data collection practices conflict with federal and state wiretapping laws, potentially warranting legal redress for intercepted private communications. The Google Incognito lawsuit seeks a minimum of $5 billion in damages.

If you have used Google Incognito mode on the Chrome web browser without being aware that your information was still being monitored, you may be entitled to compensation. Our highly qualified Data Privacy Lawyers can fight for a fair settlement on your behalf. By selecting a qualified Data Privacy Lawyer, you can be assured that your interests will be thoroughly protected throughout the entire case, providing you with peace of mind.

What is Incognito Mode?

As per Google’s disclosure, the Incognito mode within the Chrome web browser is branded as a feature that facilitates “private browsing.” This feature allegedly achieves privacy by eradicating web-tracking cookies and internet history from the browsing session upon the closure of the browser.

In the class action complaint, it is alleged that compelling evidence exists which shows that Google retains such data generated during “private” browsing sessions in the same logs as other data. Class members argue that this practice significantly compromises the intended level of privacy that the company claims to provide. Attorneys claim to have evidence illustrating Google’s aggregation of both regular and Incognito browsing data in identical logs, ostensibly for the purpose of tailoring targeted advertisements to users.

Google now acknowledges that, despite employing Incognito mode, websites may still have the capability to gather information about users’ browsing activity each time a new Incognito tab is opened. Plaintiffs contend that Google’s cookies, analytics, and tracking tools deployed on non-Google websites persistently monitor user browsing activity even after activating Incognito mode.